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Bickhoff, Nils
Libros de: Bickhoff, Nils
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The Quintessence of Marketing "What You Really Need to Know to Manage Your Marketing Activities"
Bickhoff, Nils Hollensen, Svend Opresnik, Marc
Springer Verlag (2014)
- EAN: 9783642454431
- Páginas: 150
- Fecha de edición: 2014
pvp.45,75 €
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What actually is marketing? Many people think of marketing as only sales and advertising because every day we are bombarded with TV commercials, flyers, catalogues, sales calls, and commercial e-mail. However, selling and advertising are ...
