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Belk, Russell
Libros de: Belk, Russell
Mostrando 5 libros encontrados. (1 páginas).
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The Routledge Handbook of Digital Consumption
Belk, Russell Llamas, Rosa
Routledge (2022)
- EAN: 9781032329598
- Páginas: 580
- Fecha de edición: 2022
pvp.259,95 €
Disponible entre 11 y 20 dias
Since the publication of the ground-breaking first edition, there has been an exponential growth in research and literature about the digital world and its enormous potential benefits and threats. Fully revised and updated, this new ...
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Qualitative Consumer and Marketing Research
Belk, Russell
Sage Publications (2012)
- EAN: 9780857027672
- Páginas: 234
- Fecha de edición: 2012
pvp.63,95 €
Disponible entre 11 y 20 dias
How is qualitative marketing and consumer research conducted today?
- What is rigorous research in this field?
- What are the new, cutting edge techniques?
Written for students, scholars, ... -
Handbook of Qualitative Research Methods in Marketing
Belk, Russell
Edward Elgar (2008)
- EAN: 9781847209580
- Páginas: 608
- Fecha de edición: 2008
pvp.75,95 €
Disponible entre 11 y 20 dias
The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing ...
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Consumer Culture Theory
Belk, Russell Murray, Jeff B. Thyroff, Anastasia E.
Emerald Group Publishing Limited (2015)
- EAN: 9781785603235
- Páginas: 440
- Fecha de edición: 2015
pvp.112,00 €
Disponible entre 11 y 20 dias
The chapters in this volume are selected from the best papers presented at the 10th Annual Consumer Culture Theory Conference held at the University of Arkansas, USA in June 2015. The diverse interpretive research and ...
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Handbook Of Qualitative Research Methods In Marketing.
Belk, Russell
Edward Elgar (2006)
- EAN: 9781845421007
- Páginas: 672
- Fecha de edición: 2006
pvp.263,90 €
Disponible entre 11 y 20 dias
The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing ...
