user
0
Su pedido

Tu pedido

Su carro de la compra está vacío

Materias

Bathgate, Ian K.

Libros de: Bathgate, Ian K.

Mostrando 1 libros encontrados. (1 páginas).

  • Principles of Marketing "A Value-Based Approach"

    Principles of Marketing "A Value-Based Approach"

    Bathgate, Ian K. Gbadamosi, Ayantunji Nwankwo, Sonny

    Palgrave (2013)

    valoración

    • EAN: 9780230392700
    • Páginas: 428
    • Fecha de edición: 2013

    pvp.52,50 €

    Disponible entre 11 y 20 dias

    Delivering value to customers is an integral part of contemporary marketing. For a firm to deliver value, it must consider its total market offering - including the reputation of the organization, staff representation, product benefits, ...