Andreasen, Alan R

Libros de: Andreasen, Alan R

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  • Social Marketing In The 21st Century

    Andreasen, Alan R

    Sage Publications (2006)

    valoración

    • EAN: 9781412916349
    • Páginas: 280
    • Fecha de edición: 2006

    pvp.41,80 €

    Sin Stock. Posibilidad entre 11 y 20 dias

    This text is well-grounded in scholarship, synthesizes a number of streams of thought, and then proposes thought-provoking applications for an existing approach to social and behavioral change through social marketing. It could be used with ...