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Ammerman, William

Libros de: Ammerman, William

Mostrando 1 libros encontrados. (1 páginas).

  • The Invisible Brand "Marketing in the Age of Automation, Big Data, and Machine Learning"

    The Invisible Brand "Marketing in the Age of Automation, Big Data, and Machine Learning"

    Ammerman, William

    UK-Mcgraw-Hill (2019)

    valoración

    • EAN: 9781260441253
    • Páginas: 298
    • Fecha de edición: 2019

    pvp.31,95 €

    Disponible entre 11 y 20 dias

    Marketers are harnessing the enormous power of AI to drive unprecedented results

    The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the ...