The development of trade fairs in the Asia-Pacific region has been highly uneven, with large differences between industries, cities and countries. Based on a knowledge perspective, this book is the first of its kind to connect economic growth with the rise and development of trade fairs. Using country-specific case studies, the contributors identify three key areas of exploration: knowledge generation and transfer processes through trade fairs, interrelationships between industrial and trade fair specializations, and linkages between economic development, industrial policy and trade fair dynamics. They demonstrate that trade fairs in the Asia-Pacific region have evolved from transaction-oriented places to knowledge-based and relational spaces. Researchers and students of economic geography, political economy and related disciplines interested in exploring the role of the developmental state in the Asia-Pacific region will find this book to be highly relevant. Policy makers and regional planners seeking to understand the role of international trade fairs will also find this to be an insightful study.
Contents: Preface 1. Asia-Pacific Trade Fair Dynamics: An Introduction Gang Zeng and Harald Bathelt PART I. CONCEPTUALIZING TRADE FAIR ECOLOGIES IN THE ASIA-PACIFIC REGION 2. Accessing Remote Knowledge - The Roles of Trade Fairs, Pipelines, Crowdsourcing and Listening Posts Peter Maskell 3. The Evolution of Trade Show Systems: Lessons from Europe Francesca Golfetto and Diego Rinallo 4. Internationalization and Knowledge-based Strategies of European Trade Show Organizers in Asia: The Case of Messe Frankfurt Diego Rinallo and Francesca Golfetto 5. Temporary Clustering in Developing Economies: Trade Fairs in East and Southeast Asia Peng-Fei Li PART II. THE RISE OF CHINESE TRADE FAIR ECOLOGIES 6. Exhibition Destination Attractiveness: Dimensions and Perceptual Differences between Exhibitors and Visitors of China's Exhibitions Xin Jin and Karin Weber 7. The Spatial Distribution of China's Exhibition Industry Yi-Wen Zhu and Gang Zeng 8. Trade, Knowledge Circulation and Diverse Trade Fair Ecologies in China Harald Bathelt and Gang Zeng 9. Local Industry Structure and the Formation of Temporary Clusters: The Case of the Shanghai International Auto Show (SIAS) Xiang Kong and Yu-Fei Zhang PART III. TRADE FAIR DEVELOPMENT IN INDUSTRIALIZED ECONOMIES IN THE ASIA-PACIFIC REGION 10. Building Relationships at Local Trade Fairs in Japan: A Case Study of the Suwa Area Industrial Messe Yutaka Yokura 11. Trade Fairs in Peripheral Places: Toward a Political Economy of Australian Fashion Events Sally A. Weller 12. State Strategy and Industrial Socio-Economic Practices in Taipei's International Trade Fairs Jung-Ying Chang, Jinn-Yuh Hsu and Tsu-Lung Chou 13. Upgrading of Latecomer Industries in Taiwan and the Case of the Taipei International Machine Tool Show Liang-Chih Chen and Ling-I Chu 14. How and Where Tigers Roam: The Role of Korean Trade Fairs in Supporting Firms' Export Activities Ronald V. Kalafsky and Douglas R. Gress PART IV. SYNTHESIS AND IMPLICATIONS 15. Towards Temporary Knowledge Ecologies in the Asia-Pacific Region: A Synthesis Harald Bathelt, Peng-Fei Li and Gang Zeng Index