This book explores the emergence of artificial intelligence blended with financial concepts as a promising new area in business and technology'financial technology, or fintech.
The book introduces the very relevant concepts of fintech, its financial derivatives, management information systems, and artificial intelligence and provides tools to find solutions to complex problems in the finance and investment domain. The case studies provide firsthand knowledge of real problems faced by the industry and highlights the thought processes in resolution of complex problems.
Topics address the global adoption of fintech, fintech disruptions in the financial sector, the use of machine learning and artificial intelligence to increase the effectiveness of financial trading algorithms, fintech in retail banking and risk management, inbound marketing as well as internal marketing for fintech, fintech in the international education sector, and more.
Both business professionals and those in the technical industry will find this book to be of great use. It will be quite helpful for both professionals and students in the fields of finance and artificial intelligence.
1. An Application of Action Research to a Portfolio of Investments Using Machine Learning to Increase the Effectiveness of Financial Trading Algorithms
Hridyanshu Shaktawat and Gaurav Nagpal
2. Fintech Adoption Globally
Namita Rajput, Vikas Garg, Jasmeet Kaur, and Jyotsna Oswal
3. Fintech Disruptions in the Financial Sector: Opportunities, Challenges, and the Future
Neha Puri and Harjit Singh
4. Fintech Retail Banking and Risk Management: Best Practices
Abhishek Sinha
5. Fintech Startups Challenges and Suggesting Strategies to Overcome
Teenahassija, Swati Watts, and Monika Goel
6. Fintech: The Financial Sectors Digital Reformation
Vijay Prakash Gupta and Amit Kumar Arora
7. Global Understanding of Fintech
Amanjot Kaur and Harpreet Singh
8. Inbound Marketing for Fintech
Anirudh Pandit
9. Internal Marketing and Employee Motivation Builds Psychological Ownership in Fintech Emotional Intelligence in Industry 4.0
Jyoti Kukreja
10. Fintech: Disruption in the International Education Sector
Amit Kumar Singh, Harshita Gupta, and Rohit Kumar Srivastav
11. Revolutionary Challenges and Opportunities of Fintech Globally
Anita Venaik, Profesor Abs, Noida, Nishtha Garg, Research Scholars, Vrinda Agarwal, and Research Scholar
12. Major Challenges and Benefits of Fintech Across the Globe
Shweta Anand, Shalini Srivastav, Vikas Garg, and Geetika Garg