Sezgin, Erkan

Libros de: Sezgin, Erkan

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  • E-Consumers in the Era of New Tourism

    Sezgin, Erkan

    Springer Verlag (2016)

    valoración

    • EAN: 9789811000850
    • Páginas: 139
    • Fecha de edición: 2016

    pvp.99,95 €

    Disponible entre 3 y 7 días

    This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, ...