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Wilson, Alan
Libros de: Wilson, Alan
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Marketing Research "Delivering Customer Insight"
Wilson, Alan
Macmillan Publishers (2018)
- EAN: 9781352001112
- Páginas: 385
- Fecha de edición: 2018
pvp.63,95 €
Disponible entre 11 y 20 dias
This core textbook provides students with a concise and user-friendly overview of the marketing research process, taking a refreshingly non-technical approach. The goal of this focused text is to equip students with the skills needed ...
