Stephens, Debra L.

Libros de: Stephens, Debra L.

Mostrando 1 libros encontrados. (1 páginas).


  • Essentials of Consumer Behavior

    Stephens, Debra L.

    Routledge (2016)

    valoración

    • EAN: 9781138791732
    • Páginas: 232
    • Fecha de edición: 2016

    pvp.59,50 €

    Disponible entre 11 y 20 dias

    Essentials of Consumer Behavior offers an alternative to traditional textbooks for graduate students. Shorter than competing books, but no less rigorous, it includes unique material on vulnerable consumers and ethics. Balancing a strong academic foundation ...