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Smilansky, Shirra
Libros de: Smilansky, Shirra
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Experiential Marketing "A Practical Guide to Interactive Brand Experiences "
Smilansky, Shirra
Kogan Page (2017)
- EAN: 9780749480967
- Páginas: 305
- Fecha de edición: 2017
pvp.28,07 €
Disponible entre 11 y 20 dias
The immersive brand experience is revolutionizing brand engagement. Experiential Marketing, second edition, cuts through the jargon with clear practical guidelines on how to magnify marketing strategies to a powerful new level. This book emphasizes that ...
