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Shaw, Nick

Libros de: Shaw, Nick

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  • Optimizing Digital Strategy "How to Make Informed, Tactical Decisions That Deliver Growth"

    Optimizing Digital Strategy "How to Make Informed, Tactical Decisions That Deliver Growth"

    Bones, Christopher Hammersley, James Shaw, Nick

    Kogan Page (2018)

    valoración

    • EAN: 9780749483722
    • Páginas: 288
    • Fecha de edición: 2018

    pvp.26,95 €

    Disponible entre 11 y 20 dias

    Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business. From performance marketing through to personalization, on-demand retailing and AI, this book maps out commercial and customer-focused challenges and ...