Powell, Shaun M.
Libros de: Powell, Shaun M.
Mostrando 1 libros encontrados. (1 páginas).
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Advances in Luxury Brand Management
Brexendorf, Tim Oliver Kapferer, Jean Noel Kernstock, Joachim Powell, Shaun M.
Palgrave (2017)
- EAN: 9783319511269
- Páginas: 256
- Fecha de edición: 2017
pvp.127,95 €
Disponible entre 11 y 20 dias
Presenting some of the most significant research on the modern understanding of luxury, this edited collection of articles from the Journal of Brand Management explores the complex relationships consumers tie with luxury, and the unique ...