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Ottman, Jacquelyn

Libros de: Ottman, Jacquelyn

Mostrando 1 libros encontrados. (1 páginas).

  • The New Rules of Green Marketing "Strategies, Tools, and Inspiration for Sustainable Branding"

    The New Rules of Green Marketing "Strategies, Tools, and Inspiration for Sustainable Branding"

    Ottman, Jacquelyn

    Greenleaf Publishing (2010)

    valoración

    • EAN: 9781906093440
    • Páginas: 264
    • Fecha de edición: 2010

    pvp.23,00 €

    Disponible entre 11 y 20 dias

    For too long, marketers of sustainable goods and services have targeted "deep green" consumers to promote their products -- and they have little to show for their efforts. In this innovative book, Jacquelyn Ottman shows ...