Jamal, Ahmad
Libros de: Jamal, Ahmad
Mostrando 1 libros encontrados. (1 páginas).
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Consumer Behaviour
Evans, Michael Foxall, G. Jamal, Ahmad
Wiley & Sons Ltd. (2009)
- EAN: 9780470994658
- Páginas: 576
- Fecha de edición: 2009
pvp.58,25 €
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Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our lives to satisfy our needs and desires. It is fundamental to marketing as marketing is concerned with ...