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Glowik, Mario
Libros de: Glowik, Mario
Mostrando 3 libros encontrados. (1 páginas).
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Market Entry Strategies "Internationalization Theories, Concepts and Cases"
Glowik, Mario
De Gruyter (2020)
- EAN: 9783110650679
- Páginas: 172
- Fecha de edición: 2020
pvp.49,95 €
En stock
This entirely revised and updated third edition of Market Entry Strategies continues to combine the profound explanation of internationalization theories and concepts with real-life firm cases. Reviewing the readers' valuable feedback from successful previous editions ...
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Global Strategy in the Service Industries "Dynamics, Analysis, Growth"
Glowik, Mario
Routledge (2017)
- EAN: 9781138927933
- Páginas: 194
- Fecha de edición: 2017
pvp.48,95 €
Disponible entre 11 y 20 dias
Global service-based firms are often 'born global,' and these organizations have developed integrated global strategies based on industry relationships, in order to thrive in new environments.
Focusing on these global strategies, this textbook ... -
Business-to-Business "A Global Network Perspective"
Bruhas, Sarah Maria Glowik, Mario
Routledge (2015)
- EAN: 9780415740883
- Páginas: 315
- Fecha de edición: 2015
pvp.51,95 €
Disponible entre 11 y 20 dias
Contemporary business-to-business (B2B) industries consist of networks of customers, competitors and other stakeholders. Firms which manage their relationships with these important stakeholders are more likely to enjoy a sustained competitive advantage in the international business ...
