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Cuthbertson, Richard

Libros de: Cuthbertson, Richard

Mostrando 1 libros encontrados. (1 páginas).

  • Innovation in a Consumer Society "Value-Driven Service Innovation"

    Innovation in a Consumer Society "Value-Driven Service Innovation"

    Cuthbertson, Richard Furseth, Peder Inge

    Oxford University Press (2016)

    valoración

    • EAN: 9780198705116
    • Páginas: 208
    • Fecha de edición: 2016

    pvp.79,95 €

    Disponible entre 11 y 20 dias

    This book aims to develop innovation theory by focusing on innovation in a consumer society. In an advanced consumer society, services dominate and are provided through digital as well as physical channels by local, national ...