Bones, Christopher

Libros de: Bones, Christopher

Mostrando 2 libros encontrados. (1 páginas).


  • Optimizing Digital Strategy "How to Make Informed, Tactical Decisions That Deliver Growth"

    Bones, Christopher Hammersley, James Shaw, Nick

    Kogan Page (2018)

    valoración

    • EAN: 9780749483722
    • Páginas: 288
    • Fecha de edición: 2018

    pvp.26,95 €

    Disponible entre 11 y 20 dias

    Optimizing Digital Strategy explores the choices facing organizations in the rapidly changing world of technology-enabled business. From performance marketing through to personalization, on-demand retailing and AI, this book maps out commercial and customer-focused challenges and ...

  • Leading Digital Strategy "Driving Business Growth Through Effective E-Commerce"

    Bones, Christopher Hammersley, James

    Kogan Page (2015)

    valoración

    • EAN: 9780749473099
    • Páginas: 240
    • Fecha de edición: 2015

    pvp.26,95 €

    Disponible entre 11 y 20 dias

    For a business to thrive competitively in today's marketplace, it needs to have an effective e-commerce channel. Getting it right opens up new markets and opportunities; getting it wrong leads to declining revenues and profitability. ...