Libros de: Butterworth-Heinemann

Mostrando 240 libros encontrados. (12 páginas).


  • Tourism And Entrepreneurship "International Perspectives"
    International Perspectives

    Ateljevic, Jovo Page, Stephen J.

    Butterworth-Heinemann (2009)

    valoración

    • EAN: 9780750686358
    • Páginas: 480
    • Fecha de edición: 2009

    pvp.44,55 €

    Disponible entre 11 y 20 dias

    "Tourism and Entrepreneurship: International Perspectives" provides an innovative, interdisciplinary approach. This book takes as its central theme the role of entrepreneurship in the context of regional, local and national tourism development. By engaging with top ...

  • Transforming Hr "Creating Value Through People"
    Creating Value Through People

    Reddington, Martin Williamson, Mark Withers, Mark

    Butterworth-Heinemann (2009)

    valoración

    • EAN: 9781856175463
    • Páginas: 372
    • Fecha de edición: 2009

    pvp.37,70 €

    Disponible entre 11 y 20 dias

    Deliver greater value to your organisation through HR transformation. "Transforming HR, Second Edition" offers robust, practical advice on changing the way human resource management is undertaken, walking you through the transformational process from initial planning ...

  • Prince2 "A Practical Handbook"
    A Practical Handbook

    Bentley, Colin

    Butterworth-Heinemann (2009)

    valoración

    • EAN: 9781856178228
    • Páginas: 322
    • Fecha de edición: 2009

    pvp.49,50 €

    Disponible entre 11 y 20 dias

    Struggling to apply the principles of PRINCE2T to make the method work in practice? Need guidance on adapting the process depending on context and scaling for smaller projects? Revised and updated throughout to match the ...

  • Hr Leadership

    Holbeche, Linda

    Butterworth-Heinemann (2009)

    valoración

    • EAN: 9780750681735
    • Páginas: 262
    • Fecha de edición: 2009

    pvp.31,95 €

    Disponible entre 11 y 20 dias

    What is HR leadership and what difference can it make to business success? Who is demonstrating HR leadership now and what might HR leadership look like in the future? How can aspiring HR leaders gain ...

  • Forecasting Volatitlity In The Financial Markets

    Knight, John

    Butterworth-Heinemann (2007)

    valoración

    • EAN: 9780750669429
    • Páginas: 415
    • Fecha de edición: 2007

    pvp.93,20 €

    Disponible entre 11 y 20 dias

    This new edition of "Forecasting Volatility in the Financial Markets" assumes that the reader has a firm grounding in the key principles and methods of understanding volatility measurement and builds on that knowledge to detail ...

  • Principles Of Management For The Hospitality Industry

    Tesone, Dana

    Butterworth-Heinemann (2009)

    valoración

    • EAN: 9781856177993
    • Páginas: 416
    • Fecha de edición: 2009

    pvp.48,00 €

    Disponible entre 11 y 20 dias

    It is vital for hospitality management students to understand key management concepts as part of the complex and intimate nature of the services industry. Principles of Management for the Hospitality Industry is designed specifically for ...

  • Marketing Communications In Tourism & Hospitality.

    Mccabe, Scott

    Butterworth-Heinemann (2009)

    valoración

    • EAN: 9780750682770
    • Páginas: 320
    • Fecha de edición: 2009

    pvp.37,70 €

    Disponible entre 11 y 20 dias

    The rapid diffusion of technology in tourism and hospitality, coupled with the fragmenting and consolidating nature of tourism and hospitality sector, has demanded an increased emphasis on marketing communication strategies: how they can meet the ...

  • Recruiting, Retaining And Releasing People: Managing Redeployment, Return, Retirement And Redundancy

    Mackay, Adrian

    Butterworth-Heinemann (2006)

    valoración

    • EAN: 9780750683067
    • Páginas: 253
    • Fecha de edición: 2006

    pvp.50,95 €

    Disponible entre 11 y 20 dias

    The greater part of an HR budget is spent on recruitment and retaining good people is key to a company's success. This book contains essential and up-to-date material around recruitment and retention including those issues ...

  • Iso 14001. Environmental Certification Step By Step.

    Edwards, Abigail

    Butterworth-Heinemann (2004)

    valoración

    • EAN: 9780750661003
    • Páginas: 272
    • Fecha de edición: 2004

    pvp.49,92 €

    Disponible entre 11 y 20 dias

    This is the do-it-yourself manual, with steps to success and simple explanatory notes, designed for real companies. "ISO 14001 Environmental Certification Step by Step" has been written with smaller companies especially in mind. Dr. A.J. ...

  • Managing Airports. An International Perspective.

    Blow, Eleanor Graham, Anne

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750686136
    • Páginas: 356
    • Fecha de edición: 2008

    pvp.54,85 €

    Disponible entre 11 y 20 dias

    "Managing Airports" presents a comprehensive and cutting-edge insight into today's international airport industry. This third edition reflects the huge changes in the management of airports today and tackles many of the key issues such as: ...

  • Quantitative Tourism Industry Analysis.

    Hara, Tadayuki

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750684996
    • Páginas: 259
    • Fecha de edición: 2008

    pvp.93,55 €

    Disponible entre 11 y 20 dias

    The tourism industry, like any other, needs to be able to be measured - Tourism Satellite Accounts (TSA) is the methodology that is used to do just that. In this book, Hara explains that the ...

  • Handbook Of Hospitality Operations And It.

    Jones, Peter

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750687539
    • Páginas: 448
    • Fecha de edición: 2008

    pvp.106,00 €

    Disponible entre 11 y 20 dias

    This 'Handbook' consists of 17 chapters which critically review mainstream hospitality operations and IT research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality operations ...

  • Sport, Recreation And Torism Event Management. Theoretical And Practical Dimensions.

    Adams, Lorne Mallen, Cheryl

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750684477
    • Páginas: 272
    • Fecha de edición: 2008

    pvp.49,95 €

    Disponible entre 11 y 20 dias

    "Sport, Recreation and Tourism Event Management" encourages students to apply theoretical foundations as they think through the requirements for any specific event, teaching them to develop a knowledge strategy for event management that will guide ...

  • E-Tourism Case Studies. Management And Marketing Issues In Etourism.

    Buhalis, Dimitrios Egger, Roman

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750686679
    • Páginas: 520
    • Fecha de edición: 2008

    pvp.54,85 €

    Disponible entre 11 y 20 dias

    "eTourism Case Studies: Management and Marketing Issues in eTourism" bridges the gap in contemporary literature by carefully examining the marketing and management issues of companies that have successfully implemented eTourism solutions. A total of 43 ...

  • Return On Investment In Meetings And Events.

    Phillips, Jack J.

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750683388
    • Páginas: 274
    • Fecha de edición: 2008

    pvp.47,50 €

    Disponible entre 11 y 20 dias

    The Phillips ROI Methodology utilizes five levels of evaluation, which are essential in determining the return on investment. At Level 1 - Reaction and Planned Action, attendee and stakeholder satisfaction from the meeting can be ...

  • Influencer Marketing. Who Realyy Influences Your Customers?

    Brown, Duncan

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750686006
    • Páginas: 235
    • Fecha de edición: 2008

    pvp.42,40 €

    Disponible entre 11 y 20 dias

    Influencer Marketing is the most important new approach to marketing in a decade for those professionals at the leading edge of purchasing decision making. It shows that key decision makers in all major markets operate ...

  • Special Event Production. The Resources.

    Matthews, Doug

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750685238
    • Páginas: 395
    • Fecha de edición: 2008

    pvp.53,00 €

    Disponible entre 11 y 20 dias

    This must-have guide to special event production resources looks deep behind-the-scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical ...

  • Special Event Production. The Process.

    Matthews, Doug

    Butterworth-Heinemann (2008)

    valoración

    • EAN: 9780750682435
    • Páginas: 250
    • Fecha de edición: 2008

    pvp.46,50 €

    Disponible entre 11 y 20 dias

    This must-have guide to special event production looks deep the behind-the-scene of an event, and dissects what it is that creates success. It analyses the process - the planning and business aspects to provide a ...

  • Conferences And Conventions. a Global Industry.

    Rogers, Tony

    Butterworth-Heinemann (2007)

    valoración

    • EAN: 9780750685443
    • Páginas: 400
    • Fecha de edición: 2007

    pvp.46,00 €

    Disponible entre 11 y 20 dias

    Providing a comprehensive, in-depth analysis of the international conference industry, "Conferences and Conventions: A Global Industry Second Edition" examines the industry's origins, structure, economics, career opportunities, and future development. It also explains its links with ...

  • Contemporary Tourism. An International Approach.

    Cooper, Chris Hall, C. Michael

    Butterworth-Heinemann (2007)

    valoración

    • EAN: 9780750663502
    • Páginas: 380
    • Fecha de edición: 2007

    pvp.39,50 €

    Disponible entre 11 y 20 dias

    The study of tourism and indeed the tourism industry is changing constantly. "Contemporary Tourism: An International Approach" presents a new and refreshing approach to the study of tourism, considering issues such as the changing world ...